Google Revealed: The IT Strategy That Makes It Work - Management News by InformationWeek
Google Revealed: The IT Strategy That Makes It Work - Management News by InformationWeek: "To wring every ounce of performance from its hardware, Google writes custom software--lots of it. Major innovations include MapReduce, a programming model to simplify processing and create large data sets; BigTable, a system for storing and managing massive amounts of data; Sawzall, an interpreted programming language for analyzing large data sets in a distributed computing environment; Google File System, a distributed file system for data-intensive applications; and Google Workqueue, a system that groups queries and schedules them for distributed processing.
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Google built its own CRM system to support its business of selling Internet ads billed by a mixture of bid price and click-throughs. But Google isn't dogmatic about building its own tools. For accounting, it uses Oracle Financials."
posted by Duncan @ 5:04 PM
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I can attest to the efficincy of Google's CRM. I sent a support email about two days ago and another today at, say, 1:00pm. A 5:00om email from customer service refernced both telling me the second problem had been forwarded to engineering. (Those two days waiting were rough though; and neither problem was resolved with the first mail.)
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